B2B Digital Marketing
The strategic integration of internet, social media, and electronic platforms can create a highly-customized and effective B2B digital advertising and marketing campaign with quantifiable performance.
Digital technology is pervasive in our lives, with the average person spending more than 10 hours a day in front of a screen, and 4 hours a day on a mobile device. Stifel Marcin’s integrated B2B digital marketing agency services put your brand and message in front of users, thoughtfully delivering content and generating leads. Our expert team works with clients to identify and evaluate not only opportunities and results but to maximize the return and value.
Proven Results from our B2B Digital Marketing Agency Services
Since 2001, Stifel Marcin has led the industry in B2B digital marketing agency capabilities, strategically crafting campaigns in these ever-expanding media. While there are a wide variety of options and new and old names that claim to provide digital advertising opportunities, Stifel Marcin’s B2B digital marketing agency services precisely evaluate the data and effectiveness of a wide variety of platforms to ensure you get results.
While digital advertising and marketing can seem complicated, artfully deployed, it creates multiple customer touchpoints and generates highly trackable data. Our B2B digital marketing agency services carefully review results – from watching user paths through your website to gauging the lead-generating percentage of specific content – all to maximize return.
B2B Digital Marketing Opportunities
Navigating the complex world of digital marketing can be daunting. For almost two decades the Stifel Marcin team has provided proven results, measured in leads and sales, to industrial clients. Our B2B digital marketing agency services encompass a wide variety of our services and can be strategically combined based on business goals, targets, message and budget to maximize impact. While our B2B digital marketing agency team customizes campaigns based on the client, some of the digital opportunities we employ include:
- Search Engine Optimization
- Pay-Per-Click Advertising
- Apps & Interactive Tools
- Email Marketing & Text Message Marketing
- Content Marketing
- Social Media Marketing
- Video Marketing
- Digital Advertising Campaigns in Trade Publications
Customizing the Digital Experience
Digital marketing also provides a unique opportunity to customize the user experience. From remarketing that delivers content specifically tailored to what a user is looking for, to information served either as text or as video depending on what content a user is most likely to engage with – our B2B digital marketing agency services leverage the variety of opportunities available.
Our B2B digital marketing agency team can chart the sales funnel for your customers, and deliver customized digital content based on a specific user’s actions. If they visited your website and didn’t submit a quote, perhaps we drive them to a fast, online RFQ page. If the user likes automotive engineering, we can display ads that promote a white paper on a product’s automotive applications. Good digital marketing isn’t just putting advertising on electronic platforms; it’s crafting a complete digital experience that drives potentials to becomes customers.