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Portfolio: Branding & Logo Development
Connecticut River Valley Mortgage Group Logo
Services Completed:
A new company in need of branding and logo development, Connecticut River Valley Mortgage looked to Stifel Marcin to create an image that helped the business stand out in a saturated marketplace.
A unique color combination using contrasting orange and green colors was implemented, helping the company to separate itself from competitors. A house with a key hole and "rising sun" icon represented the image of the future, referencing the promise of home ownership. Contrasting fonts combined the traditional with the modern, highlighting the word mortgage for visibility, while emphasizing the Connecticut location in the logo.
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